Yesterday, I started noticing that a few blogs were using the link to the pdf so that their readers could access our study Perceptions, Practices and Ethics in Word-of-Mouth Marketing directly instead of bouncing past our counter. So, I check out traffic to the pdf link and BOOM…..our download count has reached 3,129 downloads!! Very exciting stuff!!
I’d love to hear your thoughts about the study and your oganization’s planned, or pending, use of word-of-mouth. Especially, how blogs play into the bigger picture. Please feel free to post comments here or send me an email t o d d a t b o l d m o u t h d o t c o m.
And, If you haven’t downloaded your complimentary copy of the 55-page study, I hope you’ll take a look now.
Have a great weekend.
TAGS: Practices, Perceptions and Ethics in Word of Mouth Marketing, markemarketing research, BoldMouth,
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