A few more sites that I want to bring to your attention that are talking about BoldMouth’s study with Osterman Research — Perceptions, Practices and Ethics in Word of Mouth Marketing. Note: this link is a direct download.
Corante Marketing Hub Note: If you don’t Oliver’s blog I strongly recommend it! The participatory communication title on Corante’s Marketing Hub network is one I really like.
Viral Meister Disclosure: Justin Kirby was quoted in the Professional Reviews & Comments section of the study, and provided invaluable insight on early drafts of the study.
VBMA.net This is the original word-of-mouth marketing organization with thought leaders from around the world. Look for more on VBMA in the coming weeks…
Really Cool Restaurant Marketing Blog.
TAGS: Corante, Corante Marketing Hub, Justin Kirby, Oliver Blanchard , Todd Tweedy, BoldMouth, ViralMeister, Viral & Buzz Marketing Association, VBMA participatory communication, Osterman Research
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